Training and educating are among Seba’s favourite activities in diversity management. No organisation would ever consider allowing a manager to start working with finances, marketing or human resource management without having at least partially trained and prepared them. For intercultural and diversity management however, managers are expected to have a natural, inborn talent. It isn’t considered a true management skill and success or failure is attributed to manager’s personal character. The concept that this topic can and should be taught, just like other management tools, hasn’t yet been accepted in many organisations. Yet it is a topic, an important and interesting one which is still quite unique in Europe. This is why you will only encounter enthusiastic and motivated trainers and teachers at Seba.

Unique: the Seba Course Diversity Management

Seba offers a unique course in diversity management. The course is rich in the use of scientific research and translates research into daily working practices. Case studies, exercises and tests ensure that the discussion among the participants is challenging.

This course has been composed based on years of experience in interim management and organisational consultancy with regards to intercultural and diversity management: a guarantee for a proper balance between theory and practice.

Who should attend?
Managers, HR personnel, policy-makers and project leaders who deal with an increase in diversity of employees and/or clients and who actively seek to acquire more knowledge and skills regarding diversity management.

Why?
Because the diversity of employees, citizens and consumers in our society is increasing and you want to take advantage of the added value diversity brings. Also you are aware to avoid or solve the sticking points!

Follow this course and achieve unique results:

• You find out where to focus in order to be effective in managing diversity
• You are able to give a good argumentative basis to your own ideas within the organisation
• You have a clear understanding of numerous possible situations in which people with diverse backgrounds meet each other
• You understand how organisations, managers and colleagues can deal with diversity
• You know which competencies are needed for successful diversity management
• You understand the influence of rules and procedures (‘the way we do things here’) in relation to diverse customers and/or employees
• You are able to utilize optimally the diverse talents present within your organisation

Course Program
You start with the base module General Management. After that you can choose to follow two modules. They help you improve your knowledge and experience in specific fields of diversity management. Completing all three modules will make you an all-round diversity manager.

Module General Management
theories concerning intercultural and diversity management
critical success factors for diversity management
change management and managing diversity

Module Diversity in Communication
intercultural communication
perceptions, stereotyping and influence in organisations
etnomarketing: new customer groups, clients or patients

Module Diversity in Personnel
recruitment & selection
dealing with cultural differences on the working floor
age conscious personnel policy

At the end of the course you write a business proposal about the implementation of diversity management (or aspects of it) in your organisation. This will allow you to make a practical start with diversity management!

Time schedule standard program
Nine sessions that take three hours. Preparation time is approximately two hours per lesion. Furthermore writing a business proposal for your organisation (10-20 hours).

Materials
Especially for this course Seba has developed study materials. A list of recommended reading is included. You are free to purchase these yourself, should you desire.

Extra possibilities
We can transmit (parts of) the course to you in a train-the-trainer project.

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